Sunday, May 21, 2006

Large format printing; Wide Format Case Studies

LightJet 5000 prompts massive client conversion at triangle reprographics

Customers who usually have their wide format images produced on inkjet and electrostatic printers are lining up to get their work done on a Cymbolic Sciences LightJet® 5000 wide format photo printer at Triangle Reprographics. Little more than a year after purchasing the LightJet 5000 printer, the digital imaging lab is outputting half of its clients' wide format requests on the device.

"The bulk of our wide format work used to be done on inkjet, electrostatic and Iris printers. But the superior image quality and speed of the LightJet 5000 photo printer has led to a massive client conversion," says Reg Garner, general manager of Triangle Reprographics. He notes any work done on the LightJet 5000 is completed in 24 hours or less, even complex files.

The LightJet 5000 photo printer uses laser technology to image large prints directly from digital files on backlit and reflective photographic media. With the Long Length Option, the printer produces images up to 49x97" / 124x246cm at 305 dpi / Res 12. These continuous-tone images have the apparent resolution of a 4,000 dpi half-tone image produced on an inkjet printer.

Triangle expects its recent acquisition of the Long Length Option to prompt even more clients to want their work produced on the LightJet 5000 instead of an inkjet. Notes Garner, "One of our most prominent clients, Lockheed Martin Electronics and Missiles, already gets all of its work up to 50x50" / 127x127cm done on the LightJet 5000. With the Long Length Option, we'll now be able to shift production of Lockheed Martin's super wide graphics over to the LightJet 5000 printer from the inkjet."

Lockheed Martin relies heavily on the power of super wide graphics to draw prospective clients into its trade show booths. The company often butts together several 9x15' / 2.7x4.5 meters panels which become an integral, visual backdrop to its interactive multi-media productions. Says a spokesperson for Lockheed Martin, "We want the crispness and high quality resolution of a digital photo printer to produce these images, but up until now we've had to compromise that quality by relying on an inkjet to get length. We're very excited about getting length and quality."

And, for Lockheed, speed has become an added bonus with the LightJet 5000. While it could take up to four hours to produce a super wide graphic on an inkjet, it's done in 19 minutes on a Cymbolic Sciences wide format printer.

Triangle Reprographics is a leader in producing high-end presentation and display images for advertising and corporate agencies and the film industry. In business for 26 years, the company pioneered the use of large format color work in the reprographics industry in 1991.

http://www.cymbolic.com/casestudieswf.html





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